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1. The Secret Ingredient to an Irresistible Blog
Things were going pretty well until I bit into my hamburger. Ow. Something was really wrong. “Are you okay?” asked my date. My eyes started watering. I was so confused, but I nodded. I bit down harder and suddenly the hamburger flew out of my hands. I’ve never been so bewildered in my life. Only when I held my [...]

2. What Avatar Can Teach You About Repurposing Your Content
The entertainment and CGI world has been fawning over the movie Avatar for months, and it seems you can’t watch any entertainment news program without hearing about James Cameron’s groundbreaking 3D epic. And even if Cameron went home last week without the armful of Oscars he expected, directing the highest-grossing movie of all time probably takes [...]

3. The Surprising Old-School Secret to Blogging Success
About 80% of your blog’s success comes from “ass in chair” time. That’s the time you spend writing posts, editing posts, finding the perfect image, connecting with fellow bloggers, answering comments, shaping up your SEO, and all the other tasks we teach you about here on Copyblogger. You’ve got to get that stuff right. But great [...]

4. How to Win in Las Vegas, And in Online Business
I’ve written a few contrarian things lately. Specifically, I ranted a bit about why I think the most common “make money online” technique doesn’t work for most people, and about how, really, the most important ingredients of success are persistence and grit. Then, on my own blog, I ranted about why “systems” for achieving specific results don’t [...]

5. Blogging Lessons from The Girl With the Dragon Tattoo
A 40 year-old unsolved murder mystery. Strange cryptic codes in a bible. Sweden, sandwiches, and many, many cigarettes. The badass-est female protagonist since . . . forever. And an author who has, posthumously, caused quite a ruckus in the book world and in the minds of conspiracy theorists everywhere. Yes, I’m talking about The Girl With [...]

6. The Power of Confident Writing
There’s a wonderful European-style market and bakery in the Oak Lawn area of Dallas. They serve everything from made-to-order salads and sandwiches to chef-prepared, ready-to-eat meals. But what I love most about the place is the sign on the door when you leave. It’s classic. The sign doesn’t read “Please Come Again” or “Thank You for Your [...]

7. What Do You Do When You Run Out of Knowledge?
Bloggers have a distinct disadvantage. When someone hires an expert in — oh, let’s say marketing — that expert can dispense the same information she did for the last client. And the client before that one. And the one before that. Not bloggers. Blogging is about breaking down everything you know into bite-sized chunks so that people [...]

8. 10 Proven Steps to Snag a Guest Post on an A-List Blog
Guest posting is the “in” thing. It’s the newest craze. All the kids are doing it! You’ve heard it time and time again — guest posting is the best way of promoting your work. So why haven’t you become part of the hip crowd yet? I know why. You’re scared of rejection. You’re not sure if you [...]

9. How to Give Yourself a First-Class Online Business Education
When I first had the insane brilliant idea to start a business and get out of the alleged safety of the corporate world, I started by reading everything I could find. I wish I could remember where the thread started for me. It might have been Dan Kennedy, it might have been Michael Port, it could [...]

10. Give and Grow Rich: The Power of Focused Generosity
There are two kinds of people on the Internet: the greedy and the generous. The greedy want you to pay for everything. Every link is an affiliate link. Every recommendation has a profit motive. The really good content is locked away until you fork over some money. The generous want to give you everything free. It never occurs [...]